Tag Archive for 'Venezuela'

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It’s finally here: the 2009 Choqoa Sampler selection

Chocolate has put me to the test lately: slow distributors, fast selling stocks, last-second changes… I almost had it all! But most important is, all pieces are finally joined together. I think the booklet and detail sheets will make it all in all a nice package and look really nice. And on top of it all, I believe it’s a nice selection of chocolate bars to introduce you to a new level of Cacao appreciation.

Choqoa 2009 Sampler

From the plethora of bars on display at The Salon du Chocolat in Paris, I’ve made a modest selection that takes you on an imaginary tour of the cacao growing belt:

Michel Cluizel takes us to the Sambirano valley in Madagascar and to the Dominican Republic, where we experience an entirely different character from the same brand. Francois Pralus leads the way to Brazil and demonstrates – together with AMMA Chocolates – how similar beans can be mastered in different ways. Finally, Bonnat takes us back to the heart of fine cacao:  his Venezuelan masterpieces from the mythical Chuao cacao beans.

I hope this selection pushes you forth into the exploration of real, original chocolate. Whether you’re in for trying different regions, different percentages or different ways of production – that’s entirely up to you. As long as you’re having fun, you can discover anything you want in a great chocolate bar.

With the sampler I hope your fine origin discoveries will only make you hungry for more!… :)

Preparing for the 2009 Salon du Chocolat in Paris

After some lenghty tasty posts on a series of London discoveries in the past weeks, it’s time to look at Paris for the Salon du Chocolat 2009. Yep, it’s like chocolate season is officially open!

salonduchocolat-2008

My trip last year was revealing up a whole new world of food concepts and ideas, but also a labyrinth in retail, wholesale, agents and distributors. Now that I’ve got that puzzled out a little bit more, I’m looking forward for a new visit, with some promising lookouts… Unlike last year where I felt a bit more touristy, this time I’m looking forward to meet a bunch of great people.

I’ll be travelling with Sofie from Callebaut, a super enthusiast person who’s always eager to help anyone out on new biz. I should be seeing Valerie again, the export manager from Pralus again, after our lovely passionate chat on last year’s fair. Moreover Pralus will be launching tree new Venezuela bars: a Chuao, Cuyauga and a Porcelana as well!
I’m also having sales reps from Domori on the agenda, a great brand (isn’t it KüchenLatein? ;-) ) with a distinctive signature taste that also has a reworked series of Criollo to be discovered, next to so many other things.
Then there is Clay Gordon from the US, both of us want to meet each other so I hope all goes well, and maybe he can even smuggle some US bars over here (mmmm)… I’m also tweeting back and forth with Genaro from the Salon du Chocolat, and who knows I’ll bump into Carol “ParisBreakfast” Gillot, who I got to know through Flickr, is a waterpainting artist and crazy on chocolate!
And it’s not only the 15th anniversary of the Salon, this year also hosts the biennial Salon du Chocolat Professionel, where I’d love to take a peek as well. I’m really curious how in these economic times the fair will do, as Karen from TheNibble pointed out… Stay tuned on Choqoa.com!

PS: and for those in the UK, or not making it to Paris, there’s also the London Chocolate Week :) (also on Twitter)

A London Tasting Session with SeventyPercent.com

So, last Tuesday night was the first origin bar tasting event I attended, and I’m not talking about comparing some white label ‘Ecuador’-‘Ghana’-‘Venezuela’ bars from the supermarket or even ‘pralines’ from your chocolatiers.
Tasting hosts Martin Christy and Steve from the website www.seventypercent.com are spreading the passion on high quality luxury bars for years, and their website contains tons of addictive content with pleasant überdetailed tasting ratings. Here’s how it went…

The location was at The Scotch Malt Whisky Society, where an intimate group of people came to explore the world of cacao, most of them were new to all this. While we started tasting, Martin was introducing each time the specific character and idea of each of the bars, revealing secrets and backgrounds on the whole bean-to-bar process, with excellent insights and fun facts on the go.

A London Tasting Session with SeventyPercent.com

For every bar, we all shared what we smelled, tasted, discovered, appreciated and disliked. As more and more bars went over the palate – we had a godelicious selection of 9 in total, see notes below – all of the ‘newbies’ got fascinated by cacao and realized this was something not to be compared with ‘The Usual Chocolates’. All of them swiftly described the different hints they detected (nuts, fruits, citrus, bitter, liquorish,…) and how the chocolate felt in your mouth (silky, grungy, smooth, butterfish,…), making this all very pleasant and sociable.
Really interesting were the parts where Martin had something special for the tasting group  like the cacao butter, and a chunk of raw cacao that he bought himself at a local farmer’s market in Cuenca, Ecuador… There were also dried cacao beans and nibs from different countries we could eat: I had a Grenada and an Ecuador bean, and though still far from a chocolate taste as we know it, one tasted like a hazelnut, and the other was much more bitter like walnuts… All so fascinating! And with trying out all this pure ingredients, I was getting really high and happy from all the substances!

List & some details of tasted bars:

  1. Amedei Toscano Black 70: Amedei, named world’s best chocolate brand, this blend is all about cacao craftsmanship and setting a benchmark for further tasting.
  2. Michel Cluizel “Hacienda Concepcion”: a bar used to debunk some of the myths of percentages and bitternes, it’s a typical smooth Cluizel with lovely fruity palate works.
  3. Pralus Madagascar. One of my favorites, a fruity Criollo bar that has acid notes and a rather deeper darker taste with coffee-ish sensations.
  4. Grenada Co: bar from a new batch of the lovely, small Grenada Chocolate Company. Smooth creamy texture, very good chocolaty taste. Remarkable to hear Martin say it tasted better than the same batch 2 weeks ago, as if it were a wine that only now got his taste in shape.
  5. Akesson Madagascar: Akesson chocolate was really new to me, never heard of this brand. Very interesting bar with extravert flavor developments, a successful joint-venture product, crafted by a famous French chocolatier, with cacao beans from a plantation where also other top-notch brands get their finest sources. A bar I want more from…
  6. Willie’s Venezuelan Black. Being more one of a UK TV hero, Willie’s Venezuelan was not my favorite, though not bad at all, but not really recommendable either.
  7. Taza – Stone Ground: time for some USA bars now. This Taza was thrown in more for the sensation for its tradition inspired production by stone grounding, delivering the chocolate much rougher than the creamy and silky bars. Taza tries to get closer to some traditional approach of bar making, and though taste was pretty ok, resulting in a different, but generally less appreciated sensation.
  8. Amano “Montanya” Lt Edition. Ah, up for some finely handcrafted American stuff, where a lot of good things are going on right now. I liked it a lot again, Amano bars have a very upfront sensation and this one makes me want to explore the complex finishings once more, again: fruits, nuts, spices are all there.
  9. Amano Jembrana. A milk bar to close the evening, nice and different from the supermarket milks off course, but not mind blowing to me. (The Michel Cluizel milks are stunning I think)

Although I’ve been munching and tasting a lot of bars myself, this tasting with SeventyPercent really was pushing all of our senses forward: looking, rubbing, smelling, snapping, munching, melting, smacking, … The more you put effort in your tasting, the more pleasure you return yourself. Regardless of all I know to date, I still picked up a lot of new things from this intimate event and… I hope the have the same experiences soon for you too!

Marcolini Unleashes His Bean-to-bar Passion

Marcolini. Carre² Chocolat. Gran Cru de Propriété I’d say I’m really glad Belgium’s most exclusive chocolatier Pierre Marcolini finally as devoted his time on a truely fine collection of single origin bars. Beyond the aged myth of ‘Belgian Chocolate’, Marcolini is achieving to catch up with the real luxury chocolate scenes of France, Italy and Germany. Abroad the consumtption of luxury dark chocolate with curious consumers has been lifting since 5 years at least, and now this iconic Belgian chocolatier finally ventures into origin chocolate bars with a luscious collection. Featuring Venezuelan Criollo, cacao from the Sambirano valley in Madagsacar and the Tabasco region in Mexico, this series are wellworth exploring!

Meanwhile, Marcolini get’s the website upgrade his passion deserves. Brussels interactive agency Emakina recently launched the new www.marcolini.com and sure did a great job here. Be sure to watch the Carre² Chocolat video where the Master Chocolatier himselve talkes passionately about the various pleasures and obstacles of single origin cacao, working together with plantations, and launching this particular collection.

The London Collection feat. world’s best Amedei

Yesterday while I was spending the weekend in London I jumped in at the Selfridges Food department in Oxford St., where to my surprise I ran into a pile of Amedei bars! While a had planned to go for a chocolate tour listed with shops like Rococo, Hotel du Chocolat and others, I wasn’t expecting to find world’s best chocolate right here exactly! My London basket within minutes became definitely one of my most expensive ones ever, but happiness is priceless :)

The London Collection feat. Amedei

From Amedei I bought the big black “I Cru Collection” box, containing 36 origin napolitan tasting squares from Madagascar, Trinidad, Ecuador, Grenada, Jamaica, Venezuela.I couldn’t resist buying 2 of the Porcelana bars, and buy the Porcelana napolitan box on top, were it for the beautiful packaging design along. Also the napolitan Chuao box had to be bought, though sadly Selfridges didn’t had the bar version. Getting into the ’shopping’ I eventually even was to weak to resist stocking a milk bar and white bar from the La Tavoletta series, on percentages of cacao which I had left aside since long to date :) And as an dessert I eventually also bought a Toscano Red, fruited bar.

From the same shelves I equally collected some long sought new Valrhona series (Caraïbe, Abinao and Jivara), with a very attractive new pack design. From the UK chocolate scene I also had the chance to collect and discover the Green & Black’s organic dark bar and get hands on the Venezuelan Black brand, aimed more at kitchen use, from which I bought the Rio Caribe and Caranero Superior.

The London Collection

Well, I huge pile of exquisite acquisitions to discover here, and I won’t reveal how much cash I pleasantly burnt, but the aim is to prepare a small intimate event for which one these bars certainly spawn lots of fun on our palates. I’ll post tasty reviews of the London bars soon for sure!